Retailing in a New Era
In previous blogs, we have discussed various ways that the retail world has started using digital media to enhance the guest experience. From the digital mirror to Marilyn Monroe in the subway, digital signage is changing how guests interact with the world around them. But what happens when you take a business that has been in existence as long as you can remember and they step it up with interactive displays?
McDonalds’ has been updating their technology by replacing static menu boards with digital ones. Some locations have promotions displayed on the digital menus. Additional creations now have a “Create Your Taste”, self-order kiosk! Touch screens have really enhanced the world we live in.
Which features could YOU be using to grow and enhance your business?