Hyper-Targeting Around the City
What would happen if you could pinpoint exactly who your audience is and market directly to them based on their behaviors? Well, this is the new reality. Facebook is a prime example of how you can use analytics to learn what your customers are doing and re-market to specifically those groups.
Advancements in technology can now use data sources from a mobile carrier, online browsing behavior and shopping purchase behaviors to determine who, exactly, the target for a product or service is. This allows hyper-targeting campaigns to be placed strategically throughout the city and with the right message for maximum impact. You’ll be able to reach your customers in their own environment while they are on-the-go!
Contact BLR to find out how we can help you expand your reach.